Ubiquitous wrote:industry is
Renowned comedian Jerry Seinfeld went on record saying the movie
“over.” This is all very curious timing considering that he’scurrently
promoting a movie.has been
The 69-year-old celebrity is still doing the standup circuit as he
for close to five decades. He’s fresh off an appearance in theseries finale
of “Curb Your Enthusiasm” alongside his longtime friend andfrequent
collaborator, Larry David. In addition to comedy, Seinfeld hasworked as an
actor, writer, and producer.in the
Now for the first time ever, the Brooklyn native is taking a spot
director’s chair with the debut of “Unfrosted,” a comedy about tworival
cereal companies – Kellogg’s and Post – trying to outdo one anotherto create
the perfect breakfast pastry.movie
The stand-up legend spoke with GQ about making the leap into the
business.but it was
“It was totally new to me. I thought I had done some cool stuff,
nothing like the way these people work,” Seinfeld said of gettinginto the
movie industry after so many years of being involved in otherfacets of the
entertainment industry. “They’re so dead serious! They don’t haveany idea
that the movie business is over. They have no idea.”that it
“Film doesn’t occupy the pinnacle in the social, cultural hierarchy
did for most of our lives,” he added. “When a movie came out, if itwas good,
we all went to see it. We all discussed it. We quoted lines andscenes we
liked. Now we’re walking through a fire hose of water, just tryingto see.”
When asked what has replaced films in pop culture, Seinfeldreplied,
“Depression? Malaise? I would say confusion. Disorientationreplaced the
movie business,” he answered. “Everyone I know in show business,every day,
is going, ‘What’s going on? How do you do this? What are wesupposed to do
now?’”logline reads,
“Unfrosted” is scheduled for a May 3 release on Netflix. The
“Michigan, 1963. Kellogg’s and Post, sworn cereal rivals, race tocreate a
pastry that will change the face of breakfast forever. A tale ofambition,
betrayal, sugar, and menacing milkmen, ‘Unfrosted’ starswriter-director
Jerry Seinfeld.”McCarthy,
The cast includes plenty of other celebrities, including Melissa
Jim Gaffigan, Amy Schumer, Max Greenfield, Christian Slater, BillBurr,
Daniel Levy, James Marsden, Jack McBrayer, Thomas Lennon, BobbyMoynihan,
Adrian Martinez, Sarah Cooper, and Fred Armisen.for years.
Seinfeld has been contemplating doing a Pop-Tart origin story film
In 2018, he shared on X, “At one point I was thinking about aninvention of
the Pop-Tart movie. Imagine the drunk on sugar-power Kellogg’scereal culture
of the mid-60s in Battle Creek, MI. That’s a vibe I could workwith.”
At one point I was thinking about an invention of the Pop Tartroutines.
movie. Imagine the drunk on sugar-power Kellogg’s cereal culture
of the mid-60’s in Battle Creek, MI.
That’s a vibe I could work with.
— Jerry Seinfeld (@JerrySeinfeld) August 21, 2018
Plus, breakfast cereal is a topic he’s visited during his stand-up
GQ noted that one of Seinfeld’s earliest bits included the line,“Where in
the world do you get your balls to call a breakfast cereal ‘LIFE?’”TV sitcom
The outlet also noted that Seinfeld and David were in a supermarket
discussing breakfast cereal when they came up with the idea for the
“Seinfeld,” arguably one of the most successful shows of all time.“[Cereal
is] what we were discussing in that grocery store, when I said,‘This is the
show,’” Seinfeld said.being
“Unfrosted” is an amalgamation of fact and fiction, with facts
presented alongside exaggerations for maximum comedic effect. Whenasked by
Eater why he thought the invention of Pop-Tarts was funny enough tomake a
movie about, Seinfeld replied by saying it was just a gut feeling.that that
“I sometimes can’t explain why something is funny. But I just know
is a funny thing,” he told the outlet. “It had to do with the name.It had to
do with giving kids the power to make something with heat. Mostkids when I
was little never did anything like that — only adults handle thingsthat had
to do with heat — so it was an exciting new world to use a toaster.As a kid,
you felt like you were cooking when you made Pop-Tarts.”certainly in
“I don’t think there’s anything as funny in the entire [1960s] —
the food world — as the Pop-Tart,” the comedian continued. “It wassuch a
surprise when it came out. It had nothing to do with anything else.There’s
different cookies. There’s different candies. There’s nothingreally that
surprising in the candy world. But in the breakfast world, this wasa total
shock when they made this.”it became
He said even concocting the movie felt like a joke at first, until
something real. Seinfeld compared the race to make a marketablebreakfast
pastry to the space race.two
“[Writer] Andy Robin said, ‘It’s like The Right Stuff,’ with these
companies competing to get to the moon first — the Pop-Tart moon,”Seinfeld
added.“Unfrosted” as he
The longtime sitcom star said he took a similar approach to
did to writing “Seinfeld” scripts, opting to always select whateverwas
“funniest” rather than going for historical accuracy. The Pop-Tartmovie
isn’t meant to be a documentary, but is rather a comedy filled withnuggets
of truth.popular while
While speaking with GQ, Seinfeld also said stand-up is still
other expressions of entertainment suffer because it’s real. Hesaid in an
era when people crave authenticity, comedy can still thrive becauseit’s too
hard to fake.valuable than
“I’ve done enough stuff that I have my own thing, which is more
it’s ever been,” the comedian told the outlet. “Stand-up is likeyou’re a
cabinetmaker, and everybody needs a guy who’s good with wood. …There’s trees
everywhere, but to make a nice table, it’s not so easy. So, themetaphor is
that if you have good craft and craftsmanship, you’re kind ofimpervious to
the whims of the industry.”can’t
“Audiences are now flocking to stand-up because it’s something you
fake,” he added. “It’s like platform diving. You could say you’re aplatform
diver, but in two seconds we can see if you are or you aren’t.That’s what
people like about stand-up. They can trust it. Everything else isfake.”
https://youtu.be/2lqRPUhPfho
--
Let's go Brandon!
Sysop: | Keyop |
---|---|
Location: | Huddersfield, West Yorkshire, UK |
Users: | 307 |
Nodes: | 16 (2 / 14) |
Uptime: | 67:44:40 |
Calls: | 6,915 |
Files: | 12,379 |
Messages: | 5,431,814 |