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48KiB RAM standard, and the 400 computer, 410 program recorder, 810 disk
drive, 830 modem, and 850 interface module were to remain available as well. For 400/800/1200XL Atari introduced VisiCalc (by Software Arts for VisiCorp; previously released by Personal Software, the earlier name for VisiCorp), Juggles' House, Juggles' Rainbow, Galaxian (title by Namco), and Defender (title by Williams), again promised Atari Speed Reading (to ship imminently) and TeleLink II (never shipped apart from Communicator II), and announced:
E.T. Phone Home!, Qix (title by Taito), Dig Dug (title by Namco), AtariWriter (earlier: Word-Wise, see ANALOG #9p17), Family Finances (enhanced combination of the two APX titles, Family Cash Flow and Family Budget; replacement for the canceled Personal Financial Management System), Timewise (RLM Micro Systems
for Atari; based on Weekly Planner from APX), Eastern Front (1941) (updated version on cartridge; previous version released by APX), Star Trux (never shipped), Superman III (never shipped), AtariMusic I (previously: Music Tutor I), Microsoft BASIC II. Atari also announced the Disney Education Series, to consist of 5 programs developed & published by Disney, and distributed by Atari, featuring Mickey Mouse, Peter Pan, and the Cheshire Cat. Keith
Schaefer was VP of sales and John Cavalier was Atari president Home Computer Division.

December 14: Date of internal memo from Atari consultant Harry Stewart titled "6402 Floppy Disk Controller Protocol" regarding the built-in disk drive for the "6402" computer under development (would be introduced as: 1450XLD).
See: https://archive.org/details/AtariHarryStewart

December: Atari shipped Galaxian and Defender in time for holiday shoppers.

December: Atari (Home Computer) SVP of sales and marketing Thomas M. McDonough had departed the company. (NYT 12/19/82)

December/January: First issue of Page 6 magazine, the U.K.'s first Atari computer magazine. Published by Les Ellingham.

Winter 82/83: First issue of I/O, later known as Input/Output, the magazine of the Atari Home Computer Club (Atari International (U.K.)).

Atari sold 400,000 of its 400 and 800 computers in 1982, according to The Yankee Group, a Boston-based computer consulting firm, accounting for 17 percent of all home computer sales. (Washington Post 5/24/1983 pD7)

The worldwide installed base of Atari 400/800 was estimated by Future Computing, Inc. to be about 500,000, with about 425,000 in the U.S. (January 1983).

1983
January 6-9: At the Winter CES in Las Vegas Atari featured/again promised the 1200XL, and for the 400 ($299), 800 (now $679, was $899) and 1200XL ($899) Atari introduced Mickey in the Great Outdoors (Walt Disney Productions), Paint (SuperBoots Software from Capital Children's Museum via Reston), and Donkey Kong (title by Nintendo), and featured or again promised: 1010 program recorder, 1020 printer/plotter, 1025 printer, AtariMusic I, AtariWriter,
Family Finances, Timewise, VisiCalc, Dig Dug, Eastern Front (1941), E.T. Phone Home!, Qix, Star Trux (never shipped), Superman III (never shipped), Microsoft BASIC II, Home Manager kit, Communicator II kit. (see 2/1/83 price list) Atari hired two teenagers, Robert Allbritton and John Dickerson (via family connections with Atari CEO Ray Kassar), to help pitch Atari computers at the show.

For the 2600 Atari introduced the Pro-Line Trak-Ball Controller (CX22), the Pro-Line Joystick (CX60; would ship as CX24), and the Kid's Controller (CX23; earlier: Action Control Base).

January 15: At the 2nd Atari Star Awards banquet, held at San Francisco's St. Francis Hotel, Atari awarded the Star Award Grand Prize and US$25,000 to David Buehler for his APX title, Typo Attack. Star Special Award of Merit winners: Douglas Crockford, Harry Koons & Art Prag, Lee Actor. Keith Schaefer remained Atari (Home Computer) SVP sales.

January: Jeffrey A. Heimbuck, previously SVP marketing for wine operations at Joseph E. Seagram & Sons, joined Atari (Home Computer) as SVP marketing (replacing departed SVP sales and marketing Thomas M. McDonough). (LATimes 10/11/83 for date)

January: Atari published the Atari Computer Educational Software Directory (first edition).

Janaury: Atari commenced production of the 1200XL at its plant at 1215 Borregas, Sunnyvale CA. Additionally, 400 (and 800?) production commenced at Atari-Wong Co. in Hong Kong, while 400/800 production would also continue at 1173 Borregas, Sunnyvale CA.

January 18: At the Volvo Masters' tennis championship in New York's Madison Square Garden, Atari's Home Computer Division and the Association of Tennis Professionals unveiled the Atari-ATP Computer Ranking System. Also, the Atari 800 was now the official computer of the ATP.

January 18-21: Atari featured the 400/800 at the Which Computer? show at the Birmingham National Exhibition Centre, England.

January 19: Atari was working on two new computer models to complement the 400/800/1200XL: "LIZ" (would ship as: 600XL) would be less expensive than the 400; "6402" (would be introduced as: 1450XLD) would include built-in disk drive, modem, and voice synthesizer and would be more expensive than the 1200XL. See: https://archive.org/details/AtariHarryStewart

January 28: Atari would commence development work on the "1201" ("6402"
feature set except disk drive; would be introduced as: 1400XL). See: http://atariage.com/forums/topic/98872-atari-vaxs-being-moved/

January 20: Logo Computer Systems, Inc. (LCSI) and Atari jointly announced Atari Logo for the 400/800/1200XL. (It would ship fall 1983.)

January 31: Atari announced the appointment of Dr. Marcian E. Hoff, Jr. (Ted Hoff), with Intel since 1968 and previously Intel manager of applications research, as VP of research and development (Atari Corporate Research). Hoff was "to spearhead development of new home video games and coin-operated arcade games, the company said." (NYT 2/1/83). Atari VP/chief scientist Alan Kay and Cyan Engineering director Larry Emmons would both now report to Hoff. Steve Mayer, previously Atari VP research and development, would remain head of the Atari NY Lab as Atari SVP engineering.

Winter: APX Catalog introduced: FOG Index, Real Estate Cash Flow Analysis,
Text Analyst Rev. 2, Astrology Rev. 1.1, Earth Science (by MECC), Easygrader Rev. 1.1, Geography (by MECC), I'm Different!, The Magic Melody Box, The
Market Place (by MECC), Monkey Up a Tree, Music II--Rhythm & Pitch (by MECC), Music III--Scales & Chords (by MECC), Prefixes (by MECC), Typo Attack, Air- Raid!, Game Show, Gridiron Glory, Melt-Down, Phobos, Pushky, Quarxon, Rabbotz Rev. 1.1, Yahtman, BASIC/XA, Deep Blue C Compiler, Deep Blue Secrets, Disk Fixer/Load 'n Go, Diskmenu, Music Player. Fred Thorlin was APX director; product review: Paul Cubbage.

Winter: Atari shipped the AtariWriter cartridge. AtariWriter was programmed
by William V. Robinson (author of DataSoft's Text Wizard) with Mark Rieley for DataSoft, in fulfillment of the 300-page "AtariWriter Internal Design Specification" developed by Gary Furr, a product manager at Atari.

Winter?: At Atari (Home Computer), Leslie Wolf, with the company since June 1981, and Mark McCrackin, would both be educational product managers,
replacing Sueann Ambron who departed the company (to Human Engineered Software (HesWare)).

February 1: Atari assumed exclusive distribution rights to the Cynex Game Mate 2 cordless joystick controller, to be available from Atari as the Atari Remote Control Wireless Joysticks (CX42) package beginning March 1.

February 9: A.J. Sekel (Andy Sekel), previously of Pizza Hut, had joined Atari (Home Computer) as manager of press relations (NYT), having replaced
J. Peter Nelson who had departed the company.

February 13: Keith Schaefer, previously Atari (Home Computer) VP sales, had been promoted to Atari (Home Computer) SVP sales. (ArcExp v1n14 2/13/83)

February: Atari launched "Computers: Expressway to Tomorrow," an assembly program for junior and senior high schools in the U.S., offering both entertainment and computer education using films, slides, music, and a live host to explore the role of computers in society. (VGU 1/83 for date)

February: Atari announced that they were now shipping VisiCalc.

February: Atari shipped: Qix (VGU)

February 22: Atari announced that manufacturing for its Home Computer Division and its Consumer Products Group would be consolidated mainly in Hong Kong and Taiwan, where Atari already manufactured consumer electronics products, and announced 1,700 layoffs. Atari said that 600 workers in its home video game operation were laid off effective immediately, and that another 1,100 in the home computer division would lose their jobs over the next four months. "Manufacturing for home computers and video games will come to a virtual halt here in the United States by July," Atari said.

March 7: Atari (Home Computer) software development director Lou Tarnay, systems products manager Paul Laughton, and product coordinator Brian Johnston had departed the company to Fox Video Games. Jim Romanos was now internal development director (replacing the departed Tarnay). Direct reports to Romanos: Ken Balthaser (applications), John Curran (system and telecommunications), Douglas A. Chorey (software support). Reports to Balthaser: Clyde Grossman (entertainment applications), Jim Cox (advanced home applications). Reports to Curran: Scott Scheiman (systems), Sherwin Gooch (telecommunications, replacing Curran in the role). Technical staff reporting to Romanos: Joe Miller, G. Riker, Lane Winner. https://archive.org/details/AtariHarryStewart

March 8: Kamalu Bruns was Atari (Home Computer) software support group
manager. Direct reports to Bruns: Fred A. Terzian (support section manager), Jack Quinn (test department manager). Reports to Quinn: test supervisors
Carla Furr, Lisa Reinbold
https://archive.org/details/AtariHarryStewart

March 8: Penril Corp., a Rockville-based electronics firm, had won a $4
million contract to provide low-cost communications modems to Atari. Penril was expected to ship roughly 100,000 modems (Atari 1030) by the middle of
1984, with delivery beginning July 1983. (Washington Post 3/8)

March 8-April 4: Atari featured the 400/800 at the Daily Mail Ideal Home Exhibition, Earls Court, London.

March 10: Direct reports to Atari (Home Computer) VP software engineering
Chris Horseman included Jim Romanos (director internal development), Paul Liniak (director software conversion), Kamalu Bruns (manager support group). Reports to Liniak included Vincent Wu (development manager). https://archive.org/details/AtariHarryStewart

March: Donald Teiser, previously Atari (Consumer) software manager, would become head of a new Atari Advanced Engineering (new product development)
group as Atari director of advanced engineering, reporting to Atari VP
research and development Ted Hoff.

March: Atari (Home Computer) director of engineering Larry Plummer departed
the company.

March: Atari (Home Computer) director of finance Bill Kaiser departed the company (to Electronic Arts).

March: Atari shipped the 1200XL, suggested retail price US$899. (Kassar in Across The Board, 6/83 p26 for month)

March 18-20: At the 8th Annual West Coast Computer Faire at the Brooks Convention Hall and Civic Center in San Francisco, Atari featured Dig Dug,
E.T. Phone Home!, Qix, and AtariWriter, and introduced Atari Logo (Brian Silverman of LCSI for Atari). Atari announced a $50 rebate, starting April
15, for the purchase of a 400 computer, and hinted that the 400 was soon to be replaced by a new model ("LIZ"; presumptive name: 600XL).

March 25-27: Atari featured the Atari Coin Executive (ACE) at the Amusement Operators Expo '83 (AOE '83) at the O'Hare Exposition Center in Chicago.

March 26: Jack Perron had become Acting Manager, Product Review, APX,
replacing Paul Cubbage who departed the company (to Mindset).

March/April: Atari established an Advanced Games Group (games for coin
arcades, home computers, and home video game systems), to be headed by VP advanced games Chris Horseman (previously: Home Computer Division VP software engineering). The unit would eventually include: Jim Morris, Robert
Weatherby, Michael Gurganus, Jack Ritter, Dave Menconi, Steve Englehart, Aric Wilmunder, Dan Oliver, Rita Pless. (source) (source) Jeffrey Heimbuck, previously Atari (Home Computer) SVP marketing, would become SVP marketing and software engineering (assuming the additional role from Horseman). Bill Carris, previously Atari (Home Computer) training director, would become Atari (Home Computer) director of software marketing (reporting to Heimbuck).

Spring: Atari Special Projects, Inc. and Club Med operated eight Atari
computer classrooms in Club Med villages at: Eleuthera in the Bahamas, La Caravelle in French Guadeloupe, Ixtapa in Mexico, Copper Mountain in the Coloado Rockies near Denver, Dom Miguel in Marbella Spain, Chateau Royal in Noumea New Caledonia, Les Almadies in Senegal, and Cherating Malaysia. (Atari Connection p40-41) Linda Gordon was Atari VP Special Projects; Robert A. Kahn was Director, Special Projects.

Spring: APX Catalog introduced: Atspeller, Typit, Fingerspelling, Escape to Equatus, Math Mission, My Spelling Easel, Teasers by Tobbs, Three R Math Classroom Kit, Catterpiggle, Diggerbonk, Getaway!, Impact, Microsailing, Chameleon CRT Terminal Emulator (New Version), Hex-A-Bug. Fred Thorlin was
APX director; product review manager: Paul Cubbage.

Spring?: Atari shipped the 1010 program recorder, 1020 printer/plotter (US$299), and 1025 printer (US$549).

April 11: Bill Carris was Atari (Home Computer) director of software
marketing. (InfoWorld 4/11/83 p64)

April: Atari commenced 1200XL production by Atari Taiwan Manufacturing Corp. 1200XL production would also continue at the 1215 Borregas plant in Sunnyvale.

April?: In the Netherlands at Atari International (Benelux) B.V., Han Van
Egdom joined the company as product manager home computers

April 15: Start date for several Atari computer rebate offers: $50 for the purchase of a 400, or $100 for the purchase of an 800 or 1200XL. (newspaper ads)

April 26: Atari was expected to announce shortly that it would lay off between 500 and 800 employees in consolidating its Home Computer Division with the Consumer Electronics Division. (Washington Post 4/26)

May 4: Warner Communications Inc. (WCI) established the subsidiary, WCI Labs Inc. The former Atari NY Lab would become the facility of WCI Labs. Steve Mayer, previously Atari SVP engineering and head of the Atari NY Lab, would become president of WCI Labs, as well as senior executive consultant to the office of the president of WCI. Most Atari NY Lab staff (including manager of hardware engineering Gregg Squires) would remain with WCI Labs.

May 8: Atari had announced that Dr. Alfred L. Moye, formerly the U.S. Dept. of Higher Education's Deputy Assistant Secretary during the Carter
administration, had joined the company as national educational sales manager (ArcadeExpress v1n20), replacing Jim Paige who departed the company.

May: Atari commenced consolidation of its Consumer and Home Computer divisions into three new divisions: Atari Products Co., Atari Sales & Distribution Co., and Atari Manufacturing Co. (NYT 6/2pD5, WSJ 6/2p20) John Cavalier, previously Atari president Home Computer Division, would be president of Atari Products Co. (engineering and marketing);

Within the new Atari Products Co.: Jeffrey Heimbuck, previously Atari (Home Computer) SVP marketing and software engineering, would be Atari Products Co. SVP product marketing (video game and computer hardware product management),
in part replacing Atari (Home Computer) director of product management Mark Lutvak who departed the company (to Durango Systems). Andrew Soderberg would be promoted to XL computer line product marketing manager (reporting to Heimbuck). Fred Simon, previously VP of the software division of Walt Disney Telecommunications, joined Atari Products Co. as VP software marketing (computer software; replacing Heimbuck in the role). Bill Carris, previously Atari (Home Computer) director of computer software marketing, transferred to the Atari (Coin-Op) division in marketing.  Ken Wirt would be promoted to director of computer software marketing (reporting to Simon; replacing Carris in the role). Steve Arnold, previously of Atari Corporate Research, would become Atari Products Co. director of computer software development, replacing Jim Romanos (internal development) and Paul Liniak (software conversion) who departed the company. Also, Jean M. Hackenburg, previously Atari (Consumer)
VP finance (reporting to division SVP finance Alan Henricks), would be VP business planning, replacing Peter Rosenthal who departed the company (to DesignWare, Inc.). John Hagel, previously Atari (Home Computer) VP strategic planning, would be SVP strategic planning. Andy Sekel (A.J. Sekel),
previously Atari (Home Computer) manager of press relations, would be Atari Products Co. manager of press relations.

May: Atari discontinued production of the 400 (both at 1173 Borregas,
Sunnyvale CA and at Atari-Wong Co. in Hong Kong). Atari also discontinued domestic production of the 800, and Atari's plant at 1173 Borregas, Sunnyvale CA was idled. 800 production would commence (continue?) at Atari-Wong Co.
(for the short-term).

May: Atari discontinued domestic production of the 1200XL, and Atari's plant
at 1215 Borregas, Sunnyvale CA was idled. 1200XL production would continue by Atari Taiwan Manufacturing Corp.

May?: Production of the 1050 disk drive commenced in Singapore by Atari-PCI Enterprises Pte. Ltd.

May: Atari shipped: E.T. Phone Home! (VGU)

May 15-20: At the Twenty-Fourth Annual Conference of the Australian College of Education held in Sydney Australia, Atari international marketing manager
Nancy Garrison revealed that the 1200XL would not be released in Australia. Rather, a new range of more power machines was to be debut at the CES in the
US the following month. (SydneyMorningHerald 5/30/83)

June 5-8: At the Summer CES in Chicago Atari introduced the 600XL home
computer ($199; to ship in July; to replace the 400), the 800XL home computer (price to be announced; to ship in August; to replace the 800), the 1400XL
home computer (price to be announced; to ship in September; never shipped),
and the 1450XLD home computer (price to be announced; to ship in October;
never shipped). Atari introduced: 1050 disk drive with DOS III (later: DOS
3), 1027 printer, 1030 modem with ModemLink, Touch Tablet (CX77) with graphics tablet cassette program (would ship as: AtariArtist on cartridge), Trak-Ball controller (CX80), Remote Control Wireless Joysticks (Cynex; CX42), and previewed/announced: CP/M Add-On module with CP/M 2.2 (never shipped), Expansion Box (later: 1090 XL Expansion System; never shipped), Light Pen (CX75), Super Controller (home computer and international name for CX60 Pro- Line Joystick; would ship as CX24). All-In-One-Pak kits introduced/previewed: Programming System, Entertainment System (never shipped), Writing System
(would ship as: AtariWriter System). Add-A-Pak kits introduced/previewed: Atari Accountant (never shipped), Home Manager (never shipped), Arcade Champ, BASIC Tutor I. Software introduced: Tennis, Soccer (never shipped), Football, Pole Position (title by Namco), Joust (title by Williams), Donkey Kong Junior (title by Nintendo), Ms. Pac-Man (title by Namco), Pengo (title by Sega), AtariMusic II: Major Scales and Keys. Again promised: AtariMusic I: Notes and Steps. Announced: Starter AtariLab (would ship as: AtariLab Starter Set with Temperature Module; AtariLab (previously: ScienceLab) series by Dickinson College; planned additional modules for 1984 to include: Light, Timekeeper,
Lie Detector, Reaction Time, Heartbeat). Previewed (simulated): Battlezone (title would be shipped by Atari Corporation in 1988), Tempest (never
shipped), Xevious (title by Namco; never shipped). Disney Education Series further titles were to include: Peter Pan's Daring Journey (alternate: Peter Pan's Daring Escape; later: Captain Hook's Revenge; Roklan for Walt Disney Productions; never shipped), Mysteries of Wonderland (never shipped). Atari also introduced Alan Alda as spokesperson for Atari computers, in an arrangement to extend for the next 5 years.

June 6-8: Atari exhibited at NECC/5, the National Educational Computing Conference 1983, held at Towson State University, Baltimore MD. For Atari
home computers, Atari introduced and demonstrated Starter AtariLab (would ship as: AtariLab Starter Set with Temperature Module) at the event. Atari also announced AIMS (Atari Instructional Material Service). AIMS titles were to include Math Arcademics (Arcademic Skill Builders by DLM), Atari Sentences (never shipped?), the AtariLab (previously: ScienceLab) series (by Dickinson College), and a multi-program trigonometry and Algebra course from CONDUIT (University of Iowa) (never shipped?).

June 11-Sept 10: Club Med Punta Cana in the Dominican Republic, expanding on the Atari computer classroom concept established at other Club Med locations, featured an "Atari Village" (including custom hardware and software by the Atari L.A. Lab).

June: The total installed base of Atari 400/800/1200XL computers was estimated by Future Computing, Inc. to be about 950,000.

June?: Atari discontinued production of the 800 (late production units made at Atari-Wong Co. in Hong Kong).

June: Atari shipped: Dig Dug, Donkey Kong (VGU)

June 27: Atari opened their first Atari Center, an educational computing concept, at The Oaks Shopping Center in Cupertino, CA. Atari Centers were operated by the Picodyne Corporation (Dean Brown, president) with Atari providing funding and advertising. Alan O'Neill was the contract manager of Atari Centers. Sara Armstrong, director of the Terra Nuova Montessori School in Hayward CA, would be director of the Cupertino Atari Center.

July 2: The second Atari Center opened at the corner of Fifth Ave. and 48th
St. in Manhattan. Educator Seth Greenberg would be manager of the Manhattan Atari Center.

July?: AtariEd (previously: AIMS (Atari Instructional Material Service)) published an updated Atari Computer Educational Software Directory. New Atari home computers education titles from Atari were to include: Alien Addition (Arcademic Skill Builders by DLM), AtariLab Starter Set (previously: Starter AtariLab), AtariLab Curriculum Modules (never shipped), AtariLab Light Module, Atari Logo in the Classroom: A Teacher's Manual (book by Donna Bearden, would be published by Reston in 1984), Atari/PLATO (would be shipped by Atari, Corp. in 1986 as: The Learning Phone), Atari Sentences (never shipped?), CONDUIT Algebra Part I & II (never shipped?), CONDUIT Trig Part I & II (never shipped?), Concentration, Demolition Division (Arcademic Skill Builders by DLM), Denver Pascal (never shipped), Department of Defense Dependent Schools Student Scheduling Program (never shipped), Division Drill (School and Home CourseWare), Geoterms Part I & II (Marc Ed, Inc.; never shipped?), Green Globs & Other Trig Diversions (never shipped?), Math Facts and Games (never shipped?), Math Mysteries (never shipped?), Meteor Multiplication (Arcademic Skill Builders by DLM; never shipped?), Peter and the Wolf (never shipped?).

July: Production of the Atari 1200XL computer ended (later units made by Atari Taiwan Manufacturing Corp.).

Summer: APX Catalog introduced: Home Inventory, Home Loan Analysis, Strategic Financial Ratio Analysis, Drawit, Piano Tuner, Video Kaleidoscope, Circuit
Lab, Morsecode Master, Punctuation Put-on, Three R Math Home System, Wordgo, The Bean Machine, Bootleg, Can't Quit, Dandy, Ennumereight, Smasher. APX also introduced the 48K RAM Expansion Kit (for the 400 computer, 8KiB or 16KiB versions; $134.95, or $154.95 installed at Atari Regional Service Centers.
Fred Thorlin was APX director; product review manager: Jack Perron.

Summer: Second year of Atari Computer Camps, held at 7 locations: Camp Atari- New England (Jerome Singer, director) at the Stoneleigh-Burnham School in Greenfield MA; Camp Atari-Poconos (Robert Werner, director) at East
Stroudsburg State College in PA; Camp Atari-Chesapeake (Leonard Fagen, director) at the Oldfields School in Glencoe MD; Camp Atari-Smokey Mountains (Jeffrey Wolfe, director) at the University of North Carolina at Asheville; Camp Atari-Midwest (William Merriman, director) at the Shattuck School in Faribault MN; Camp Atari-Old West (Marlene and Don Applebaum, directors) at
the Athenian School in Danville CA; Camp Atari-Pacific (Marianne and William Kravitz, directors) at the University of San Diego in CA.

August 8: Linda Gordon remained Atari VP special projects. (InfoWorld 8/8/83)

August: Atari shipped the 1050 disk drive, with DOS II version 2.0S. (Page 6
#6 p5)

August: Sherwin Gooch, previously Atari Products Co. manager, Telecommunications Products Group, became Atari Products Co. manager, Applications Software and Telecommunications Products Group, assuming the role of Ken Balthaser who departed the company (to Mindset).

August: Don Thorson would return to Atari as XL computer line product manager, replacing Andrew Soderberg who departed the company (to ViMart). Jeff
Heimbuck remained Atari Products Co. SVP product marketing (video game and computer hardware product management).

September: Atari National Educational Sales Manager Alfred Moye would additionally become director of the Atari Institute for Education Research, replacing Ted Kahn who departed the company.

September: In the Netherlands, W.L. (Wilfried) de Graaf joined Atari International (Benelux) B.V. as sales manager (home computers).

September 17-25: Atari launched the XL range of home computer products in the UK, and introduced The Lone Raider, at the Great Home Entertainment Spectacular, Olympia, London.

September 23: The two Atari Center locations both closed at the end of the 90- day trial period for the program.

September 28-October 2: Atari featured the XL range of home computer products at the Sixth Personal Computer World Show (PCW), Barbican Centre, London.

September 30: Launch date for one phase of the two-phase "Catch on to Computers" computer literacy program by Atari and General Foods' Post Cereals, where Atari computers, equipment, and educational software would be provided
to schools in exchange for proof-of-purchase seals collected from Post cereal boxes over the 1983-1984 school year.

Fall: APX Catalog introduced: Atspeller Rev. 2, AtariWriter Printer Drivers, Color Alignment Generator, Advanced Fingerspelling, Excalibur, Musical Pilot, Puzzler, Ringmaster, Spelling Genie Rev. 2.0, Ion Roadway, Kangaroo (GCC;
title by Sun Electronics), Moon Marauder, Saratoga, Space War, Cartoonist, Eastern Front (1941) Scenario Editor, Eastern Front Scenarios 1942/1943/1944, Mathlib for Deep Blue C. Fred Thorlin was APX director; product review manager: Jack Perron.

Fall: Atari shipped the Communicator II kit (with the new 835 modem)
($279.95) and the 1027 printer.

Fall: An Atari TV ad promoted the 400 for $69.95 after $50 Atari rebate, indicating a new/final list price of $119.95 (previously: $299). (http://www.atarimania.com/videos/atari-400-commercial-50-usd-rebate.flv)

October 3: Linda Gordon, previously Atari VP special projects, had become
Atari Products Co. SVP education, replacing Chris Bowman who had departed the company (to Apple Computer). (InfoWorld 10/3/83 p20)

October 3-7: At the first ever VidCom-MIJID held at the Palais Croisette in Cannes, P.E.C.F. Atari previewed the 600XL. (L'Atarien #1)

October 5: As one phase of the two-phase computer literacy program sponsored
by General Foods' Post Cereals and Atari called "Catch on to Computers" a 10- day learning festival opened in New York City, and a similar event opened in San Francisco. Further events in the program were planned in Los Angeles, Milwaukee, Denver, Chicago, Washington D.C., Houston, New Orleans, and Atlanta through December 1983.

October 10: Atari announced the appointment of David Ruckert, previously SVP
of entertainment software marketing, as SVP of Atari Products Management (this was an error in the PR, the division would continue to go by the name, Atari Products Co.), replacing John Cavalier who departed the company (to Apple Computer). Ruckert would report directly to Atari chairman and CEO James J. Morgan. Atari Products Co. SVP marketing (hardware for video games and computers) Jeffrey Heimbuck had also departed the company. Fred Simon (previously: VP computer software marketing) was named SVP of computer marketing, responsible for the marketing of computer hardware and software (assuming responsibility for hardware from the departed Heimbuck). Simon and SVP of education Linda Gordon would report to Ruckert. (PR) Ken Wirt, previously director of computer software marketing, would be promoted to VP marketing (home computers; still reporting to Simon). Steve Arnold,
previously director of computer software development, would be promoted to VP software marketing (computers; replacing the promoted Simon in the role).

October: The Atari Learning Systems division (previously: AtariEd) published Review: A Catalog of Atari Learning Systems. New Atari home computers education titles from Atari were to include: Spelling in Context 1, Spelling
in Context 2, Spelling in Context 3, Spelling in Context 4, Spelling in
Context 5, Spelling in Context 6, Spelling in Context 7, Spelling in Context
8, U.S. Geography check marc (by Marc Ed, Inc.), U.S. Geography high marc (by Marc Ed, Inc.), Atari Pascal (Version 2.0) (previously: Denver Pascal; to ship Jan. '84; never shipped), Secret Formula elementary (by Mind Movers), Secret Formula intermediate (by Mind Movers), Secret Formula advanced (by Mind Movers), Screen Maker, Player Maker, Alligator Mix (Arcademic Skill Builders
by DLM), Minus Mission (Arcademic Skill Builders by DLM), Dragon Mix
(Arcademic Skill Builders by DLM), Atari Super PILOT (previously: PILOT II; to ship April '84; never shipped), Phone Home (never shipped), Name Rondo (never shipped), Create a Rondo (never shipped), Instructional Computing
Demonstration (previously released by APX), Music I (Terms & Notations) (by MECC; previously released by APX), Music II (Rhythm & Pitch) (by MECC; previously released by APX), Music III/Scales & Chords (by MECC; previously released by APX), Elementary Biology (by MECC; previously released by APX), Earth Science (by MECC; previously released by APX), Geography (by MECC; previously released by APX), Prefixes (by MECC; previously released by APX), Metric & Problem Solving (by MECC; previously released by APX), The Market Place (by MECC; previously released by APX), Basic Arithmetic (by MECC), Graphing (by MECC), Pre-Reading (by MECC), Counting (by MECC), Expeditions (by MECC), Spelling Bee (by MECC), Word Games (by MECC). Announced: AtariLab Biofeedback, Timekeeper, Lie Detector, and Mechanics modules (all never shipped), AtariWriter Curriculum Guide (never shipped), Swarthmore Trig (never shipped). Again promised for future release: AtariLab Curriculum Modules: Temperature and Light, CONDUIT Algebra, Green Globs and Other Trig Diversions. Linda Gordon was Atari Products Co. SVP Education.

October: Atari released the Pro-Line Trak-Ball Controller (CX22) (VGU 11/83)

October: Premier issue #0 of L'Atarien magazine, the official magazine of the Atari Club in France, published by Rive Ouest - Cato Johnson France on behalf of P.E.C.F. Atari.

October: "Atari still had not brought out any of its new XL line by mid- October." (Compute! #43 Dec83 p32)

October 21: Atari said that it was delaying the making and marketing of its
two higher-priced computer models, the 1400XL and the 1450XLD. The machines

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* Origin: fsxNet Usenet Gateway (21:1/5)