New campaign asks why insurance giant pushed LGBTQ+ books on children
From Johnny@21:1/5 to All on Mon Jun 6 09:40:17 2022
By Brian Flood
Published June 6, 2022
FIRST ON FOX -- State Farm quickly ditched a controversial partnership
that pushed books about gender fluidity on young children last month
after Consumers' Research launched the "Like a Creepy Neighbor"
campaign, but low internal morale, angry agents and a follow-up
campaign loom over the company’s 100-year anniversary celebration.
Consumers’ Research launched the next phase of its campaign against
State Farm on Monday, with a new website AskStateFarmWhy.com. The site
allows people to sign a petition demanding State Farm enlist a third
party to audit all programs targeting children, determine every school,
public library, and community center where the books were donated,
publish the findings and notify parents in the areas where books were
made available to children.
Hild’s group was behind the "Like a Creepy Neighbor" campaign that
stunned State Farms agents and staffers across the nation when it was
revealed that the insurance juggernaut State Farm urged Florida agents
to provide LGBTQ+ books to children through a partnership with the
GenderCool program – which describes itself as "helping replace
misinformed opinions with positive experiences meeting transgender and non-binary youth who are thriving." The books included titles such as
"A Kids Book About Being Non-Binary" and "A Kids Book About Being