• first-ever McDonald's with a drive-thru window - 1975 thanks to militar

    From a425couple@21:1/5 to All on Thu Jun 2 11:14:11 2022
    XPost: alt.economics, alt.war.vietnam

    read it all at: https://www.fox10phoenix.com/news/sierra-vista-home-to-the-first-ever-mcdonalds-with-a-drive-thru-window?fbclid=IwAR1HgbWu-YMobNadon4Qrfyic49fbJzLnWHl6XEij9HsKIreZvAp2i1OzBY

    Sierra Vista, home to the first-ever McDonald's with a drive-thru window
    By Matt GalkaPublished February 10, 2020Special ReportsFOX 10 Phoenix


    Taking a look at Sierra Vista’s place in fast food history
    SIERRA VISTA, Ariz. - Sierra Vista, located about three hours southeast
    of Phoenix, holds a piece of history that has been crucial to the
    success of one of the most famous restaurants in the world.

    Nowadays, a McDonald's without a drive-thru in the U.S. would be an odd
    sight, but for a time in 1975, there was only one McDonald's anywhere
    that people can pull up to in their car, and get their food.

    That McDonald's was located in Sierra Vista, along Fry Boulevard.

    "In order for [original owner Dave Rich] to survive, because this is a
    military town, he literally put a hole in the wall and put a tiny little
    booth out there, and started serving the soldiers through that," said
    the location's current owner, LeAnn Richards.

    Richards took over the McDonald's in the late 1980s, but she was well
    aware of the store's history.

    Back in the 1970s, men in uniform were not allowed to walk around in
    uniform, so the location's original owner, Dave Rich, needed to figure
    out another way to serve the soldiers from Fort Huachuca.

    "Whatever uniforms they had then, they didn't want them out of their
    cars and in restaurants," said Richards.

    Soon, the drive-thru was born as a first-of-its-kind experience for
    McDonald's. Soon after that, a Ronald McDonald statue had a voice coming
    out of him. The same statue is still at the McDonald's location, albeit
    with a fresh coat of paint.

    "I was here when this happened," said Suzie Wilsey. She was just a
    teenager with a job at the restaurant in 1975. Pretty soon, she would be
    part of fast food fame.

    "I was just like 'I got a job! Yay, I got a job!' But when it started happening, it was fast," said Wilsey. "We passed out these stickers 'We
    made history in Arizona.' I passed those out, and I still love McDonald's"

    Wilsey is one of four girls featured in a historical picture
    commemorating the restaurant. That picture sits next to the original
    window on display at the Henry F. Hauser Museum in Sierra Vista.

    Richards says the military is still a big part of the business for her McDonald's.

    "Huge part of the business. Look! It's a military town!" said Richards.

    Troops from the base still frequent the McDonald's location, with many
    not even realizing they played a big part in the way people eat today.
    The sign outside the McDonald's also makes note of the location's history.

    The impact of drive-thru today is hard to understate, with the window accounting for 70% of businesses.

    While Sierra Vista's McDonald's was the first drive-thru ever in the
    U.S., its reign as the only drive-thru was rather short-lived. Two weeks
    after the location opened its drive-thru window, a McDonald's in
    Oklahoma City did the same.

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