XPost: alt.radio.broadcasting

Radio Ink

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Kenny Loggins Radio Special

Posted: 20 Jun 2022 12:01 AM PDT https://radioink.com/2022/06/20/kenny-loggins-radio-special/

United Stations is offering a one-hour Kenny Loggins radio special. The
special is an audio companion to the just-released Loggins memoir
titled "Still Alright."

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What Makes Your Clients LoyalTo You?

Posted: 20 Jun 2022 12:00 AM PDT https://radioink.com/2022/06/20/what-makes-your-clients-loyal-to-you/

(By Rick Fink) While reading a story on customer satisfaction with
products, it dawned on me that the reasons people stay loyal to certain products or brands are the same reasons that business owners stay loyal to their media reps and stations.

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8 Ways To Overcome A Sales Slump

Posted: 20 Jun 2022 12:00 AM PDT https://radioink.com/2022/06/20/8-ways-to-overcome-a-sales-slump/

(By Loyd Ford) It gets really sticky when you are in a sales slump. You
start to doubt yourself. Others on your sales team may look at you
differently. Your brain will surely try to trick you into thinking this is permanent, and you deserve it, but you don’t.


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Growing Revenue With The Right Spot Load

Posted: 20 Jun 2022 12:00 AM PDT https://radioink.com/2022/06/20/growing-revenue-with-the-right-spot-load/

(By Marc Greenspan) Grow your revenue by getting your existing clients to
buy more spots! This sounds simple, but you need data to demonstrate the
value of this investment to justify your request to the advertiser.

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Digital Media In Canada

Posted: 20 Jun 2022 12:00 AM PDT https://radioink.com/2022/06/20/digital-media-in-canada/

Edison Research and Triton Digital will present The Infinite Dial® 2022
Canada in a webinar June 30. This is the 5th annual iteration of the study
on digital trends north of the border.

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The Lawyers Ruined Radio

Posted: 20 Jun 2022 12:00 AM PDT https://radioink.com/2022/06/20/the-lawyers-ruined-radio/

(By Mike McVay) Who hasn’t heard the expression “Lawyers ruined radio?” Usually, it is spoken after you’ve been turned down for a promotion that
you wanted to execute, the rejection of a talent or seller you wanted to
hire, or an appearance that you wanted to execute has been deemed
inappropriate for the station.

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CT 40 Holiday Weekend Program

Posted: 20 Jun 2022 12:00 AM PDT https://radioink.com/2022/06/20/ct-40-holiday-weekend-program/

Skyview Networks’ CT 40 with Fitz is offering a special program the July
4th Holiday Weekend. CT 40 Let Freedom Sing 4th of July is a special
holiday edition of the weekly CT 40 with Fitz Countdown.

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