• [Radio Ink] Here We Go Again

    From Radio Ink via rec.radio.info Admin@21:1/5 to All on Mon Jun 13 04:20:45 2022
    XPost: alt.radio.broadcasting

    Radio Ink

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    Here We Go Again

    Posted: 13 Jun 2022 12:30 AM PDT https://radioink.com/2022/06/13/here-we-go-again-3/

    (By Paul Rotella) Every Congress, a few well meaning, but misinformed legislators, appear as to forget that they represent the people of their districts and not the foreign owned record companies, and introduce, in one form or another, the toxic royalty fee legislation commonly known as the “Performance Tax.”

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    Save Money/Learn How To Make Money

    Posted: 13 Jun 2022 12:29 AM PDT https://radioink.com/2022/06/13/save-money-learn-how-to-make-money/

    An Early Bird Registration rate for the Radio Masters Sales Summit is
    awaiting you Now! This Premier Radio Sales summit is set for September
    22-23 at the Intercontinental at Doral in Miami.

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    A Book and a $1 Bill

    Posted: 13 Jun 2022 12:00 AM PDT https://radioink.com/2022/06/13/a-book-and-a-1-bill/

    (By Rick Fink) Are you an Advertising Salesperson or are you an Advertising Consultant? There is a difference. One simply sells advertising and the
    other helps a business with its marketing and advertising.

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    Lets Fix Radio or At Least Fix What We Can

    Posted: 13 Jun 2022 12:00 AM PDT https://radioink.com/2022/06/13/lets-fix-radio-or-at-least-fix-what-we-can/

    (By Mike McVay) There is a constant harping within the industry that we
    need to “fix radio” and we need to do it quickly. The response is usually that “we can’t afford to make the necessary changes.”

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    Summer Selling

    Posted: 13 Jun 2022 12:00 AM PDT https://radioink.com/2022/06/13/summer-selling/

    (By Loyd Ford) What happens when summer arrives? The kids get out of
    school, people drop back and span out thoughts of escape. Advertisers do
    it, too. Clients look around and see that many go on vacation, there is disruption in regular dependable behavior, and you can begin to hear, “Let’s talk in the fall.”

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    Why Resolution Matters

    Posted: 12 Jun 2022 04:17 AM PDT https://radioink.com/2022/06/12/why-resolution-matters/

    (By Randy Lane) The human brain is wired to be interested in just about anything if it is presented in the form of a mystery. Movies like Top Gun cause us to ask, what will happen next? Sporting events like the NBA Finals, cause us to ask, who will win the game?

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