"It's science: Trump voters are dumb"
"Low levels of cognitive sophistication may lead people to embrace
simple cognitive shortcuts, like stereotypes and prejudices that were amplified by the Trump campaign. Additionally, the simple linguistic
style presented by Trump may have appealed to voters with limited
education and cognitive sophistication. Beginning with [T.W.] Adorno's classic study of the authoritarian personality, empirical works have
linked low levels of cognitive sophistication with right-wing orientations....
Trump's campaign may also have been more attractive to people with low cognitive sophistication and a preference for low-effort information processing because compared to other candidates Trump's speeches were
given at a much lower reading level…. While much of the Trump campaign's rhetoric and orientation may have resonated with the poorly educated and cognitively unsophisticated, those overlapping groups are less likely to register to vote or to turn out in an election."
https://www.rawstory.com/are-trump-voters-dumb/
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