• NYT: Taylor Swift's 'Folklore' Is No. 1 With a Blockbuster Debut Week

    From Frank Forman@21:1/5 to All on Tue Aug 11 00:13:37 2020
    XPost: rec.music.classical.recordings

    Never heard her. HONK if you think I am missing something.

    NYT: Taylor Swift's 'Folklore' Is No. 1 With a Blockbuster Debut Week https://www.nytimes.com/2020/08/03/arts/music/taylor-swift-folklore-billboard-chart.html

    By Ben Sisario

    A new Taylor Swift album usually arrives with a monthslong marketing
    rollout: radio singles, corporate tie-ins, a string of media
    appearances--all carefully choreographed to send her to No. 1.

    For her latest release, "Folklore," Swift threw out almost her
    entire playbook, yet still rocketed to the top with sales that most
    artists can only dream of.

    "Folklore," which came out on July 24 with less than 24 hours'
    notice, opened at No. 1 on Billboard's latest album chart with a
    whopping 846,000 sales in the United States, according to Nielsen
    Music. That's the third-highest weekly total for any album in four
    years, beaten only by Swift's last two albums: "Reputation" (1.2
    million in 2017) and "Lover" (867,000 a year ago).

    By comparison, Drake's "Scorpion," a monster streaming hit, opened
    with the equivalent of 732,000 sales in 2018, while Kendrick Lamar's
    "DAMN." notched 603,000 the year before that.

    Selling more than one million copies in a single week--once a
    Swift specialty--may no longer be possible in the streaming era,
    but through canny marketing Swift has kept her numbers as high as
    almost anyone can. (One exception: Adele, who had stratospheric
    numbers the last time around, and has a new album in the works.)

    "Folklore" may also be one of the last blockbuster releases to take
    full advantage of one of Nielsen and Billboard's most contested
    rules, over the so-called bundling of albums--selling a copy of an
    album along with another item, like merchandise or a concert ticket.
    Billboard is set to stop counting most of these deals in October.

    When her album was announced, Swift's website was fully primed to
    deliver her album in an array of deals for items like a $49 cardigan
    and a $15 phone stand. In addition, Swift sold 17 physical versions
    of "Folklore"--eight CDs, eight LPs and a cassette tape--that
    surely lured large numbers of collectors and fans. Swift's 846,000
    sales total is a composite number that includes 615,000 copies sold
    as a full album.

    Yet Swift's surprise release strategy brought its own momentum, and
    in the days after its release it was a legitimate sensation online
    --as well as a critics' favorite, for the most part--that drew
    290 million streams. The "Folklore" single "Cardigan" also debuted
    at No. 1 on the Hot 100.

    Swift did manage to avoid one piece of potential competition in her
    opening week. Kanye West, her eternal celebrity nemesis, had
    announced a new album, "Donda: With Child," for the same day, but so
    far it has not materialized.

    Also this week, Logic's "No Pressure" opened at No. 2 with the
    equivalent of 221,000 sales. Juice WRLD's "Legends Never Die" falls
    to No. 3 after two weeks at the top, and another posthumous rap
    album, Pop Smoke's "Shoot for the Stars Aim for the Moon," is No. 4.
    The "Hamilton" Broadway cast album is No. 5.

    --- SoupGate-Win32 v1.05
    * Origin: fsxNet Usenet Gateway (21:1/5)
  • From Frank Berger@21:1/5 to Frank Forman on Mon Aug 10 22:02:40 2020
    XPost: rec.music.classical.recordings

    She's a talented song writer, a mediocre singer, her moves
    on stage are studied because she doesn't move well. Her
    singing is only tolerable to me because she's singing her
    own songs. She is tall and beautiful. She's the #1 top pop
    earner as of 2019. Her net worth is in excess of $300
    million, which is amazing for someone so young. She's not
    married, in case you are interested. She morphed from
    country in her teens to pop. Her songs are pretty much all
    about her and her love life. That could be tiring for some.
    I have all her albums, including the new one, which I
    haven't listened to. She's smart. She's heavily involved
    in her productons, her marketing, and businesses. She also
    seems like a nice person. Do I sound like I have a crush?
    Not really. I do admire her, though.



    On 8/10/2020 8:13 PM, Frank Forman wrote:
    Never heard her. HONK if you think I am missing something.

    NYT: Taylor Swift's 'Folklore' Is No. 1 With a Blockbuster
    Debut Week https://www.nytimes.com/2020/08/03/arts/music/taylor-swift-folklore-billboard-chart.html


    By Ben Sisario

    A new Taylor Swift album usually arrives with a monthslong
    marketing
    rollout: radio singles, corporate tie-ins, a string of media
    appearances--all carefully choreographed to send her to No. 1.

    For her latest release, "Folklore," Swift threw out almost her
    entire playbook, yet still rocketed to the top with sales
    that most
    artists can only dream of.

    "Folklore," which came out on July 24 with less than 24 hours'
    notice, opened at No. 1 on Billboard's latest album chart
    with a
    whopping 846,000 sales in the United States, according to
    Nielsen
    Music. That's the third-highest weekly total for any album
    in four
    years, beaten only by Swift's last two albums: "Reputation"
    (1.2
    million in 2017) and "Lover" (867,000 a year ago).

    By comparison, Drake's "Scorpion," a monster streaming hit,
    opened
    with the equivalent of 732,000 sales in 2018, while Kendrick
    Lamar's
    "DAMN." notched 603,000 the year before that.

    Selling more than one million copies in a single week--once a
    Swift specialty--may no longer be possible in the streaming
    era,
    but through canny marketing Swift has kept her numbers as
    high as
    almost anyone can. (One exception: Adele, who had stratospheric
    numbers the last time around, and has a new album in the
    works.)

    "Folklore" may also be one of the last blockbuster releases
    to take
    full advantage of one of Nielsen and Billboard's most contested
    rules, over the so-called bundling of albums--selling a copy
    of an
    album along with another item, like merchandise or a concert
    ticket.
    Billboard is set to stop counting most of these deals in
    October.

    When her album was announced, Swift's website was fully
    primed to
    deliver her album in an array of deals for items like a $49
    cardigan
    and a $15 phone stand. In addition, Swift sold 17 physical
    versions
    of "Folklore"--eight CDs, eight LPs and a cassette tape--that
    surely lured large numbers of collectors and fans. Swift's
    846,000
    sales total is a composite number that includes 615,000
    copies sold
    as a full album.

    Yet Swift's surprise release strategy brought its own
    momentum, and
    in the days after its release it was a legitimate sensation
    online
    --as well as a critics' favorite, for the most part--that drew
    290 million streams. The "Folklore" single "Cardigan" also
    debuted
    at No. 1 on the Hot 100.

    Swift did manage to avoid one piece of potential competition
    in her
    opening week. Kanye West, her eternal celebrity nemesis, had
    announced a new album, "Donda: With Child," for the same
    day, but so
    far it has not materialized.

    Also this week, Logic's "No Pressure" opened at No. 2 with the
    equivalent of 221,000 sales. Juice WRLD's "Legends Never
    Die" falls
    to No. 3 after two weeks at the top, and another posthumous rap
    album, Pop Smoke's "Shoot for the Stars Aim for the Moon,"
    is No. 4.
    The "Hamilton" Broadway cast album is No. 5.

    --- SoupGate-Win32 v1.05
    * Origin: fsxNet Usenet Gateway (21:1/5)