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In article <uc9470$3rb3h$
9@dont-email.me>
Gerald <
dyndns-gone@protonmail.com> wrote:
Disney made their own bed. Let them smell their own woke gay
tranny shit as they go bankrupt./
Disney’s recent tumble in streaming subscribers for Disney+
continued according to fiscal third quarter earnings released
Wednesday. In fact, they got much worse. But the restructuring
under CEO Bob Iger in the eight months since he returned to his
old job also led to some upsides, with streaming losses and
overall company losses narrowing, thanks in part to austere job
reductions over the past few months.
On a conference call with analysts, Iger identified three growth
areas for the future—film studios, parks and streaming—and noted
the synergy between them that shows promise for the future, such
as excitement over the theatrical release of the third Guardians
of the Galaxy film also sparking higher engagement with the
first two films on Disney+.
But as other streamers are also experiencing, streaming can be a
money pit with high costs for content and marketing to launch
the service. Like Peacock and ParamountPARA -1.8%, Disney has
focused on decreasing losses as Disney+ matures, and it worked
in second quarter, with streaming losses down to $512 million,
down from $1.06 billion a year earlier.
Subscribers saw a considerable decline. Disney+ subscriptions
fell from 157.8 million worldwide to 146.1 million, a loss of
11.7 million — more than doubling last quarter’s record decline,
and it included a decrease of 300,000 in the U.S. and Canada
where subscribers fell to 46 million. It’s just the second time
Disney+ has taken a hit in North America; last quarter was the
first.
Disney Hotstar Responsible For Most Streaming Losses
The bulk of the subscription loss came in India, where Disney+
Hotstar dropped by 24%, going from 52.9 million to 40.4 million.
This drop was expected. Disney lost the rights to a critical
cricket league in India, Indian Premier League with Viacom18, a
joint venture of Viacom and India’s Reliance Industries, picking
up those rights for a hefty $2.6 billion.
Since losing IPL rights, Disney+ Hotstar has seen subscriptions
plummet as cricket fans cancel, which is hurting its overall
numbers—about a third of Disney+ total subscribers had been in
India.
If you take Disney+ Hotstar out of the equation, international
streaming subscriptions were actually up by 1 million.
Total Hulu and ESPN+ subscribers were about the same from
quarter to quarter.
Price Bumps For Disney+ And Hulu
Iger admitted that pricing remains a work in progress for
Disney+. The streaming service will add another $3 price
increase to its monthly fee for its ad-free tier, charging users
$13.99 starting October 12.
“We grew this business really fast, before we really understood
what our pricing strategy should be or could be,” Iger said.
Hulu without ads will rise $14.99 per month to $17.99 per month
Narrowing Losses For Streaming
Streaming losses continued to narrow after a $400 million
decrease in streaming losses last quarter. That helped Disney as
a whole also narrow its losses, from $1.41 billion last year to
$460 million this quarter.
The narrowed losses for streaming reflected several strategies
Iger has enacted. Marketing spend on streaming has
decreased—brand awareness is high four years after the service’s
launch, so this makes sense. Iger has cut thousands of jobs
across Disney, which has also helped narrow losses.
Plus, Disney+ has raised prices in almost 50 countries
internationally, making up for some of those subscriber losses.
Iger said Disney+ will expand its ad-supported tier to Canada on
Nov. 1.
Disney+ Joining NetflixNFLX -4.8% In Password Crackdown
Another concern for Disney+ (and all streaming services) is
password sharing, which happens when people give their passwords
to friends and family who don’t live in the same household,
allowing others access to the content without purchasing a
subscription.
Netflix has claimed a vast number of people avoid paying for
subscriptions in this way, and it began rolling out
international and then domestic ways to fight the problem over
the past year. Disney+ now plans to do the same, though Iger
declined to give details on the plans.
“It’s significant,” Iger said of the impact of password sharing
on Disney+ subscriptions. “We don’t know how much of the
password sharing, as we eliminate it, will relate to growth in
subscriptions.
He said the company will begin focusing on password sharing
crackdown in 2024 and noted executives see it as “a real chance
to grow our business.”
https://www.forbes.com/sites/emilybaker-white/2023/08/21/draft- tiktok-cfius-agreement/?sh=4b8b1b5c112a
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