New Book Reveals Insider Career-Building Publicity Strategies for New Americans
And it is free for your clients.
Publicity guru, international education expert, and author of numerous PR insider secrets books including Power Publicity and the manual A Better Medical Practice Through Free Press Coverage, Sheila Danzig, is now releasing another book filled with
practical tips and innovative publicity strategies geared towards newcomers to America. Here it is on Amazon -
http://tinyurl.com/og97g6b but you can point your clients here for a free copy: www.ccifree.com
Danzig is the executive director of Career Consulting International, a foreign credential evaluation agency, www.TheDegreePeople.com
http://www.thedegreepeople.com/. Her work with immigrants prompted her to write this new book. Danzig explains, "I work
with new Americans every day. I know it is not an easy journey and I wanted to make it easier, so I looked to my marketing experience to create a brand new approach."
Her new release, How to Make It in America: the Immigrant's Guide to Standing Out and Getting Ahead, is an in-depth, readable course in how to utilize free publicity to build one's business or career. In her new book, Danzig covers strategies for
businesses and individuals to become newsworthy, contact and follow up with members of the press, write letters and press releases, and how readers can make the most of publicity once they get it. She covers everything from small announcements in weekly
newspapers to articles in national news syndicates. Radio, television, newspapers and magazines, and the Internet media are all covered in this all-inclusive PR manual.
"Publicity is pure magic," Danzig explains. "Businesses and individuals pour thousands and thousands of dollars into paid advertising and never see a single dollar back because viewers and listeners know you paid money to toot your own horn. Press
coverage is free and carries the implied endorsement of the media. It's free and works."
Danzig carefully walks the reader through all of the steps of various tried-and-true publicity strategies, with insightful tips and insider secrets along the way. She also includes an extensive resources section at the end of the book to give her readers
a head start on reaching out to the press.
"People in this country have the tendency to treat immigrants as though they are stupid because they speak with an accent and their degree comes from an institution Americans don't recognize," Danzig explains. "I experienced this first hand with my
parents growing up as a first generation American, and now every day, I help my clients translate the value of their foreign education and work experience to employers, colleges and universities, graduate programs, and to the US government. I wrote this
book to take it a step further, to teach people like my clients how to apply my successful marketing skills to enhance their businesses, their careers, and their lives."
Download your free copy of Sheila Danzig's How to Make It in America: The Immigrant's Guide to Standing Out and Getting Ahead at
http://www.ccifree.com
*Sheila Danzig** is the director of Career Consulting International at the
http://www.thedegreepeople.com, a foreign credential evaluation agency. They specialize in difficult cases and RFEs, Denials, NOIDs, 3-year degrees etc. and offer free review of
all H1B, E2, I140 education at **
http://www.ccifree.com/?CODEFBPST
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