• Big Boom Beverages: Fight or Flight? Harvard Case Study Solution & Onli

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    Big Boom Beverages: Fight or Flight? Problem Statement

    The problem statement refer to the concise description of the issues that needs to be addressed. It identifies the issues or gap between the current and desired type of the organization, and thus requires to be stated in order for the management to look
    for change. The main idea of the problem statement is to answer the 5 w’s that include the answering who, what, where and why, to allow the organization resolve the problem, by stating it in clearly in 2 to 3 lines.

    In recent period, the problems statement are widely used by the firms to allow the management execute the improvement process or identify the loopholes that are effecting the overall performance or profitability of the company. Moreover, the problem
    statement allow the management to trim down the symptoms of the problem an organization is facing and look on to the real problem that is causing the damage to any specific aspect of the company.

    Basically, developing a Big Boom Beverages: Fight or Flight? problem statement is an extensive process and requires the proper brain storming of the teams in order to identify the underlying loopholes or inefficiencies within the organization. Also, it
    offers the specific insights to the management in understanding and looking at the factors that have been hidden from the management sight, effecting the performance slowly and gradually.

    Apart from this, while developing the problem statement, it is important for the Problem statement to be clear and concise. Such is due to the fact, that it allows the management, stakeholder to quickly understand the finding and also look on the
    main problem, rather getting entangled in the symptoms of the problem. The conciseness of the problem statement is the key, as it allows the reader to quickly understand the issue.

    Moreover, clarity of the Big Boom Beverages: Fight or Flight? problem statement is important to maintain, in order to avoid the misunderstanding between the shareholders and stakeholders. The clear problem statement is developed by stating the factors
    and the operations getting effected and its overall impact on the organization specific the areas, such as Profitability, sales or brand equity. Also, the purpose of the problem statement is to describe the external environment and its effect on the
    overall organization in short and long-term. Moreover it also delineates the impact of such changing factors on the users, and other stakeholders.

    Many times, under the case analysis, the purpose of the problem statement is to improvise the current state of the organization through pursuing innovation or other changes. hence ins uh cases, the direct problem is no the ultimate organization factors
    but the process implementation that is needed to e in lace, in order to bring change , avoiding the upcoming risk and hence sustaining the competitive edge in the market (Spradlin, 2012).

    Furthermore, the establishment of the problem statement, allows the organization and the management teams to work in a specified direction. Such is important in order to allow the organization move in a specified direction, reducing the chances of
    deviating From the actual path. Also, it offers the benchmark to match the desired condition of the organization, hence putting the efforts of the team in the right direction.

    Yet, it is important to note that, the good problem statement does not delineates the solution or the symptoms of the problem, but it clearly states the gap that lies within the organization. Moreover, it is also determined, that a clear problem
    statement is half of the solution, hence it is important To state the problem correctly.

    Big Boom Beverages: Fight or Flight? SWOT analysis

    The acronym Big Boom Beverages: Fight or Flight? SWOT stands for strength, weakness, threats and opportunities. It is a useful tool that is widely used for strategic planning and management in many organizations. It is effectively used in building
    strategies for the organization to maintain its competitiveness in the market. It is simple yet powerful tool that help the organization in identifying its existing resources, capabilities, deficiencies, the existing opportunities and threats prevailing
    in the market.

    It is a strategic planning framework that is commonly used to evaluate the organization, a plan, business or any other project. It helps in determine the organizational and environmental factors that could affect the decision to be made. It is carried
    out to analyze the position of an organization in in the market compare to its competitors and the major factors that are affecting the competitiveness before crafting any business strategy.

    Big Boom Beverages: Fight or Flight? SWOT analysis mainly have two dimensions internal and external dimensions. Internal dimension includes all the factors that could affect the organization which is the strength and the weakness while the external
    factor includes the environmental factors that is the opportunities and the threats.

    Components of SWOT analysis

    Big Boom Beverages: Fight or Flight? SWOT analysis is a process that include four areas that are further divided into two dimensions i.e. internal and external factors. In SWOT analysis the strong and weak aspect of an organization is determined by
    evaluating the elements within the environment while the opportunities and threats of an organization are determined by examining the element outside the environment. In this way SWOT allows the comparison of organization’s resources and capabilities
    with the competitive environment in which it is operating.

    Structure of Big Boom Beverages: Fight or Flight? SWOT analysis

    In order to carry out the analysis it is important to understand each element of SWOT i.e. strength, weakness, opportunities and threats.

    Big Boom Beverages: Fight or Flight? Strength

    Strength is a characteristic that adds value to something by making it more special, unique and advantageous when compared. In this element of SWOT the abilities and the key properties of organization are discussed that gives an organization an advantage
    over other organizations by making it more competitive. It defines the characteristics and situations of an organization which makes it more effective and efficient when compare with its competitors.

    It defines the areas in which the organization hold a command or is good at doing it and that provides the organization and important capability. It can be a skill, a resource, image, market leadership, relation with buyer or supplier or any other
    advantage relative to its competitors that fulfill the needs of the market by providing the organization with a comparative advantage.

    Big Boom Beverages: Fight or Flight? Weakness

    Weakness refer to the situation in which the existing capabilities and the resources the company holds are weaker or not sufficient compared to others organizations in the market. In other words it means the aspects in which the organization is less
    efficient and needs to improve in order to align with the market trends. As these aspects negatively affect the overall performance of the organization by making it weaker compared to its competitors.

    Big Boom Beverages: Fight or Flight? Opportunities

    Opportunity is an advantage and the driving force for an organization. It is the convenient time or situation that is present in the environment and will help the organization in achieving its goals. It is a factor that contribute positively towards the
    growth of the organization. It is a condition existing in the external environment that allow the organization to take an advantage of the organizational strengths, and help in overcoming the weaknesses and to neutralize the threats present in the

    Big Boom Beverages: Fight or Flight? Threats

    Big Boom Beverages: Fight or Flight? Threats are the factors that prevent the organization from the actualization of an activity. It is an unfavorable situation that exist in the environment making it difficult for the organization to achieve its defined
    goals. It is a situation that arises as a result of the changes that took place in the immediate or distant environment, preventing the organization from maintaining its existence and superiority in the growing competition and are disadvantageous for the

    All the environmental factors are consider as a threat to an organization that could affect the efficiency and effectiveness of the organization.

    Limitations of Big Boom Beverages: Fight or Flight? SWOT analysis

    However there are certain limitation attached with it. The Big Boom Beverages: Fight or Flight? SWOT analysis is only a one stage of the business planning process and do not provide the organization with an in-depth analysis or research that could lead
    to a firm decisions. Apart from this it only cover the issues that are definite and doesn’t priorities them. In addition to this it does not provide any solution or alternatives decisions. As a framework, SWOT does processes a value but it doesn’t
    provide the organization with any specific direction on how the key aspects can be identified. It significantly rely on the capabilities of the manager that how effectively it can prioritize and determine the most important element. Another limitation
    associated with SWOT analysis is that it provide equal weight to each factor regardless of their impact or relevancy.

    Big Boom Beverages: Fight or Flight? Porter’s Five Forces

    Big Boom Beverages: Fight or Flight? Porter five forces reflects the competitive environment of an industry. It is a strategic tool that is used to avoid or minimize the risk of losing the competitive edge that the organization has and to ensure the
    profitability of the products in the long run. The company holds its vision closely as it allows them to orientate its innovation in terms of choices regarding the investment and strategies. Within the industry the businesses profitability is dependent
    upon the following forces:

    Competitive rivalry
    Threats of new entrants
    Threats of substitute
    Bargaining power of suppliers
    Bargaining power of customers

    Structure of porter’s five forces analysis

    Big Boom Beverages: Fight or Flight? Competitive rivalry

    The competition among the firms help in identifying the lucrativeness of an industry where companies are competing hard in order to maintain their power within the industry. The Big Boom Beverages: Fight or Flight? competition is moreover on basis of
    diversity, the development within the sector and the barriers related to entrance in the market. The competitive rivalry is the analysis of the brands and the product, its strengths and weakness along with the strategies, competitors and the share in the

    Threat of new entrants

    It is in the favor of the companies that exist in the market to create barriers for the new entrants to prevent them from entering into the industry. The organizations could be the new companies or the companies that are planning to diversify itself in
    the market. The barriers can be both industrial and legal. Apart from this the size and the reputation of the companies that are already operating in the market also play an important. Furthermore the cost related to the entry, access to raw materials,
    barriers related to culture and technical standards also play a major role and can affect the decision of the new entrants in the market.

    Threat of Big Boom Beverages: Fight or Flight? substitute products

    The Big Boom Beverages: Fight or Flight? substitute products are an alternatives that are available in the market at comparatively better prices. Such products prevail due to the technological and innovative advancement. Due to which the products being
    produced by the companies that are already existing in the market and is using the same technology are than replaced by the other company’s products that are comparatively better in terms of price and quality and are being produced from sectors with
    significant profits. The substitute products are dangerous as the companies are under constant threat of being replaced.

    High threat of substitute leads to low profitability as it limits the industry profits by placing a price ceiling due to the fear of being substituted by other product. Apart from this it also affect the growth potentials of the industry as a whole but
    reducing the profitability margins.

    Bargaining power of suppliers Big Boom Beverages: Fight or Flight?

    Powerful suppliers possess Big Boom Beverages: Fight or Flight? more power to capture significant value for themselves by demanding high prices while limiting the quality and the quantity of the product or services or by transferring the cost on the
    participant of the industry. Many condition imposed by the suppliers generally include the increase in price while compromising the quality and quantity.

    A bargaining power of a supplier in the market is strong if:

    It is more concentrated than the industry it is selling to.
    It is not heavily relying on the industry for its profits
    If the participants in the industry have to incur high cost for switching suppliers or the firms are located adjacent to the suppliers manufacturing facilities.
    The product being offered by the suppliers are highly differentiated.
    And when there is no close substitute available for the products being supplied by the suppliers.

    Big Boom Beverages: Fight or Flight? Bargaining power of customers

    The buyers having strong bargaining power can highly influence the profitability of the suppliers operating in the market by imposing condition that are not much favorable for the suppliers in terms of price, quality or service. Therefore choosing
    clients often become crucial for the organizations as to avoid the situation of being highly depended on the buyers. The level of interest and concentration of buyers toward the product gives them more or less power.

    Powerful buyers could flip the side of the powerful supplies by forcing the prices to move downwards and by demanding high quality and services by creating a competition between the participants in the industry on the basis of price and quantity.
    Customer are deemed strong if they contain negotiating leverage specifically if the industry is sensitive to price, the buyers can pressure suppliers for further price reductions.

    The customer are assumed to have strong buying power in case:

    If the number of buyer are limited or each of the buyer purchases large quantity relative to the size of the suppliers.
    The products in the industry are standardized or are undifferentiated.
    The cost of switching is comparatively low.

    Limitations of Big Boom Beverages: Fight or Flight? Porter’s five forces

    Though the model from a strategic point of view is an important tool but there are certain limitation associated with the application of the porter five forces model. The framework use a classic perfect market and relatively a static structure of market
    i.e. it only incorporates the aspects of the present day and only incorporate the events that took place within the short term period. Apart from the model only provide the overview of the environment and does not define the industry clearly. As it can
    be difficult to group the companies having similar business lines and to call it an industry. Therefore Porter framework due to its limitation is too inert to be depending upon outside the short term to medium, term objectives. It emphasizes more on
    external factors and ignore the specific factors that are more specially related with the firm. The model doesn’t incorporate new business model and the changing dynamics of the market and the impact of globalization. Moreover it does not consider non-
    market forces.

    Big Boom Beverages: Fight or Flight? PESTLE Analysis

    Big Boom Beverages: Fight or Flight? PESTLE analysis is one the significant and widely used tool or framework mostly by organizationswith the intent of considering the market environment before commencing the process of marketing. In fact, the analysis
    of the environment needs to feed all planning aspects as well as it should be continuous. The internal environment of an organization includes internal customers or staff, wages, office technology and finance etc. whereas the micro environment
    includesthe external customers of an organization, distributors or agents, competitors and suppliers. Additionally, the macro environment includes legal and political factors, sociocultural forces, economic forces and technological factors.

    The factors or forces are discussed below;

    Political forces:

    These are the forces that tends to be altered by the influence of government on the infrastructure of country. The political factors may involves environment regulations, employment laws, tariffs, tax policy, trade restrictions, political stability and
    reforms. It is noteworthy, that the charities needs to be included where a government are not willing services and goods to be provided.

    Economic factors:

    The Big Boom Beverages: Fight or Flight? economic factors or forces involves interest rates, inflation, and growth of economy, cost of living, working hours, wage rate and exchange rates. Combining these factors, it last greater and inevitable impact on

    Social factors:

    The culture or social influence on certain businesses vary from country to country. It is significant to consider these factors. The social factors includes safety and health consciousness, various demographics, population growth rates and cultural

    Technological factors:

    Notably, Big Boom Beverages: Fight or Flight? technology is one of the most important way of being competitive in the highly competitive market arena. Not only this, it drives globalization, the factors includes environmental and ecological aspects, and
    available services as well as products. An organization should innovate and be compatible with the technologies.

    Legal factors:

    The Big Boom Beverages: Fight or Flight? legal factors involves the certain laws and regulations which might effect on the business operations of an organization. It also includes impending and current legislation that tends to impact on the industry in
    areas including competition, employment, safety and health. An organization should consider the influence of the national and international laws where the organization would originate the business operations.

    Environmental factors:

    The Big Boom Beverages: Fight or Flight? environmental factors include all those factor lasting impact or influence, the surrounding environment most likely determine environmental factors. The factors involves awareness of the seasonal or climate change
    or terrain variation. The analysis of the environment including internal and external elements is vital for organization since it impacts on the performance of an organization.

    Limitations of Big Boom Beverages: Fight or Flight? PESTLE:

    The limitations are discussed below;

    The external factors are dynamic and can be change at a rapid pace. Overtime, the changes might be occur in less than one day, therefore the companies should make it tricky in order to predict how and why these forces might influence the future or
    present of the certain project.
    There are many occasions, in which the environmental changes have an adverse influence on the project that might not be noted in the initial stages of project, indicating that the uncertainty sis still there even after the pestle analysis have carried
    out. This in turn might defeating the prime reason of the pestle analysis.

    Big Boom Beverages: Fight or Flight? Conclusion

    To conclude, PESTLE analysis is considered as an effective tool of planning and it offers viable and effective technique foranalyzing and scanning the operating environment of an organization. The effectiveness of the analysis highly depends on the
    accuracy of the collected data, updates to accommodation changes in timely manner and other tools trimming down the PESTLE limitation to some extent.

    Big Boom Beverages: Fight or Flight? VRIO Analysis

    The Big Boom Beverages: Fight or Flight? VRIO analysis is basically the extension of the Big Boom Beverages: Fight or Flight? PESTEL analysis, which allows the oragnation to understand the resources, competitive edge, value proposition and its value in
    the market. The Basic idea of the Big Boom Beverages: Fight or Flight? VRIO model is to analyze the factor that are valuable for the organization. Such may include the supply chain efficiency, value chain maintenance, technology or other factors, that
    offer value to the company and in return allows the organization to offers similar value to the customer.

    Big Boom Beverages: Fight or Flight? Financial Analysis

    Big Boom Beverages: Fight or Flight? Financial analysis is the assessment of the stability, viability as well as profitability of a sub-business, business or project. It is the process that is widely used for identifying the financial weaknesses and
    strengths of the corporations, this can be done by building the relationship between items of the profit & loss account and balance sheet. It can be used for examining the business operations from the variety of perspective for determining the ways that
    can be used to strengthen the business and understating the greater financial condition or situation. The process scan the financial statement to evaluate the relationship the disclosed items. In other words, the analysis keep focusing on the past
    performance evaluation in terms of profitability, liquidity, growth potentiality and operational efficiency. The analysis of the financial statement involves the methods use in interpreting and assessing the outcome of the current and past financial
    position or performance since they associate to particular interest factors in investment decisions. Thus, the analysis of the financial statement is important mode of assessing the past performance as well as planning and forecasting the future

    Users of Big Boom Beverages: Fight or Flight? Financial Statement Analysis

    The users of the financial statement are listed below;

    Management:the controller of the company most likely prepares the ongoing analysis of the financial results of companyin relation to the unseen operational matrices by outside entities.
    Investors: both prospective and current investors tends to examine the financialstatements for leading the ability of company to continue generating cash flows, issuing dividends and growing at historical rate.
    Creditors:one who has landed funds to the organization likely show his interest in its ability paying back the debt, thus keep focusing on measures of cash flows.

    Types of Big Boom Beverages: Fight or Flight? Financial Analysis

    Financial ratios:

    Significantly, creating the financial ratio add meanings to the accounting and financial data of the business. Therefore, being the use of the financial ratios would provide assistance thereby leading to the overloaded information. Theratios are sub-
    divided into the major groups that tend to cover the financial areas.


    The sales amount of an organization depicts the business size. The sales implications for the selling and purchasing power, economies of scale and amount of market share. The % change in sales invocates that how rapidly or quickly the sales has been
    growing over the period of time, thus leading to answer the question regarding growth in relation in competitors and general economy.

    Asset Management – Big Boom Beverages: Fight or Flight?

    Asset turnover: this measure is widely used in order to measure the ability of the company in generating sales from the fixed assets. Not only this, it also indicates that an organization has a lot unproductive assets for instance inventory, receivables,
    equipment and plant for its current sales’ level.

    Fixed assets turnover: it is supposed to be vulnerable to the asset valuation issue. It is most important ratio in companies which are capital intensive. It is comparatively low importance for the companies with minimum need for capitals such as leased
    retail operations and wholesale distribution. In case an organizationis decreasing fixed asset turnover so it means that the production has been running at lower than capacity.

    Big Boom Beverages: Fight or Flight? Financial Structure

    Financial leverage multiplier: it is the connection between return on equity and return on assets of an organization. It provides the way of looking at the relative equity and debt amount that has been using by company in order to finance the assets.

    Current debt to equity ratio: it is the mix if the debt of an organization. In case of high current debt to equity ratio, it means that the company would be in problematic situation while paying its bills.

    Equity turnover: in case of high debt to equity ratio, it might because of the too little equity or too much debt burden on an organization. In case of high equity turnover ratio, indicating that the shareholders have efficiently used equity.

    DuPont’s Big Boom Beverages: Fight or Flight? Profitability Model

    It is considered as the best model as it does not reveal anything regarding the liquidity of an organization. Also it likely reveals about the organization’s expense. One of the unavoidable advantage of this model is thatit has begun establishing
    benchmarks – across companies and over the period of time which can be used for flagging the potential issues areas where more than one ratios are reflecting the key problem or issue.

    Trend or Percentage Big Boom Beverages: Fight or Flight? Analysis

    The useful snap shot can be taken by analyzing the financial condition of an organization in a particular time period. Also, there are many questions that can be bets answered by comparing the figures in percentages. For instance; which are the areas of
    company getting stronger or weaker? Which areas are in need of immense attention? Etc. for the purpose of answering these type of question, it is important for organization recasting the financial statement in to the percentage terms. The major advantage
    is that it enables the significant comparison between time periods. There percentages are most likely providing analysts or managers with the fast or rapid way for finding key issues or problems. Additionally, the attention can be paid to certain
    weakness and strengths through seeing the appropriate changes over the period of time.

    Comparative Big Boom Beverages: Fight or Flight? Analysis

    The evaluation of the performance of company is often easier in case of having benchmark or standard performance for the comparison. The suitable benchmark can be found with some problems such as unique attributes problem and averages problem etc. it is
    not appropriate setting an average as an objective. An upper performance quantile can be the most appropriate performance standard (D’Aveni, 2007)

    Operational Big Boom Beverages: Fight or Flight? analysis

    The assessment of the operational efficiency in the initial stage as a whole for business or any of the business sub-division is likely performed through a percentage analysis of income statement. Individual expenses or cost items are associating to
    gross sales revenue adjusted for all allowances and returns. The sales’ common base permitting a ready comparison between key expenses from time to time against industry databases and competitors in the market over longer stretches of time

    Big Boom Beverages: Fight or Flight? Market Indicators

    Relative movements in price: targeting for the purpose of creating the shareholder value depends on the relative performance of price. The movement in price are likely expressed in mentioned ratios and absolute dollar terms. While the typical investor
    shows their greater interest in absolute change in shares value, the insights from the stock performance to the appropriate average and to the market for some industries are supposed to be helpful to assess the company’s particular trend (Rappaport,


    By having a closer look over the matrices used for financial analysis, it is to say that the financial statements holds notable importance because it evaluates the management performance, plans and corporate strategy for future.

    Big Boom Beverages: Fight or Flight? Cost:

    The cost includes if the option proposed is cost effective or can be afforded easily by the company without effecting the overall profitability and other operations of the company. The consideration of cost is important in the alternative generation in
    order to attain the maximum feasibility with overall business strategy and the budget allocated.

    Big Boom Beverages: Fight or Flight? Evaluation of Alternatives

    Alternative are the different ways of achieving a same end goal through two or more different methods. It is not a close substitute of a first define choice or other alternatives or must provide the solution of the problem in a particular way. For
    instance, lower price, special offer, and money back guarantee etc. are all the different ways for achieving the same objective that increased sales. Alternatives are generally mutually exclusive in a way that if we combine two or more alternatives
    together it will eventually create a new alternative.

    Big Boom Beverages: Fight or Flight? – Recommendation

    Once the options are developed and evaluated, the recommendation is made, on the basis of the best suited option that offers the maximum value to the company and address the problem succinctly. The recommendation is mad in away, that not only offers the
    solution the problem, but also depicts the implementation process and the course of action that the organization needs to take in order to be successful.

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